Opening on 23rd March, the new ‘Peter Rabbit™ Hippity Hop’ ride will be a frog hopper style drop tower, allowing riders to ‘hop high into the sky’ as they search for the mischievous Benjamin Bunny. Capturing the adventurous spirit of the Peter Rabbit TV show, the new ride joins other Peter Rabbit and friends licensed attractions already at Willows Activity Farm and Flamingo Land Resort.

In April, the Hippity Hop ride will be joined by an exciting new live show starring the Teletubbies, exclusive to CBeebies Land visitors. Twice-daily performances of ‘Big Fun Showtime’ will see children join Tinky Winky, Dipsy, Laa-Laa and Po in a music and dance extravaganza boasting lots of interactive elements. Plus, the show will be paired with character meet and greets following each performance.

Having opened in 2014, CBeebies Land is continuing to cement its status as a leading destination for a preschool audience. With the two new arrivals joining the 14 existing rides and attractions, nowhere else can fans of the UK’s most watched children’s channel meet so many of their favourite characters all in one place.

James Walker, Marketing Director for Alton Towers Resort, said: “We are really excited to further extend the fun-packed programme of entertainment and rides in CBeebies Land and bring to life even more TV favourites to captivate the imaginations of children.”

Natasha Spence, Live Entertainment, BBC Studios said: “CBeebies Land offers a brilliant opportunity for young children and their families to experience hands-on some of their favourite CBeebies shows and characters. The addition of the new Peter Rabbit ride and the exclusive Teletubbies live show is incredibly exciting and adds to what already is a rich portfolio of children’s brands.”